Marketing blog for clinics

1. Know what personal branding is all about.

If you are a professional in the health sector, have a clinic and have been implementing digital marketing actions for some time, perhaps you have thought that you should take the step … Leer más

1. Why does your clinic need promoters and referrals?

As you know, consumption patterns and communication methods have changed and continue to change due to information technologies. The Internet has been a great showcase for businesses in different sectors and … Leer más

We know that existing, repeat patients account for more than half of a clinic’s customer base. However, you also need a continuous flow of new customers to keep the sales funnel active and compensate for the loss of patients.

Fortunately, more and more pets are being treated as a member of the family. The attitude of most owners has changed for the better and, due to this new trend, more and more users are concerned not only about … Leer más

1. Principales canales de marketing para clínicas estéticas.

Para el desarrollo de las distintas estrategias de marketing, primero, es necesario saber cuáles son los canales más importantes en los que se van a desarrollar.

1. Internal and external audit and analysis.

1.1. From the current situation.

The first step in creating a digital marketing plan for a veterinary clinic is the study of the current situation. And if we may say so: what a … Leer más

1. Rebranding.

For many medical clinics, the word ‘rebranding’ may sound unnecessary or even frightening. The rebranding (and we’re not just talking about changing a logo) can be a considerable investment. However, there comes a time when different factors mean … Leer más

1. Promotions.

Promotions are an infallible way of bringing a clinic’s products and services closer to its clients and potential clients. Promoting is a way to make a treatment or group of treatments more visible and attractive, to make them … Leer más

1. Create a ‘Covid-19’ space with relevant information.

The Covid-19 pandemic has raised a lot of uncertainty about the safety protocols in place in clinics, the availability of treatments and even information as simple as opening hours. And while … Leer más