Category: Travel marketing blog

Getting information about your web visitors through the forms they fill out allows you to build a solid database with interesting contacts (potential customers) who have been attracted by your brand, by your hotel. How? With your content offer. That … Leer más

In this context of change, a new trend has emerged, known asbleisure hotels , which basically affects urban hotels. The stability that urban hotels used to enjoy is now a thing of the past. We are no longer … Leer más

In today’s article we are going to focus on how to attract those visitors (still ‘strangers’ to your business) to your website.

How do they offer such veracity? In two aspects. On the one hand, if your content is of quality, they will spend more time browsing your page, they will come back to visit you and, surely, they will want to … Leer más

It is necessary to apply oneself. To do this we can start with one of the aspects of Search Engine Optimization, the SEO On Page, that is, the strategy of optimizing your website for search engines and user experience. … Leer más

The Inbound Marketing works by empowering potential customers. Seeks to satisfy their needs by creating and sharing useful and relevant content (blogs), to be part of the conversation with the customer. In order to do Inbound Marketing you have to … Leer más

And even today, 13 years after the publication of his book ‘Lovemarks, the future beyond brands’, there are still many of Roberts’ concepts and ideas that are worth keeping in mind in our day-to-day marketing.

Not surprisingly, the hotel industry has been moving more and more into the world of new technologies, simplifying the way travel consumers plan vacations and improving the overall traveler experience. And as expected, this has led to a change in … Leer más