The strategies for the success of a company today count on the production of real-time content, immediate actions, photos, links and videos to be published
You have worked hard to start up your business. Your organization has differentiated itself in the industry, you’ve implemented the Inbound strategy, you’re effective and efficient…. What’s the next step? The fourth step of Inbound is to delight your customers,
For a while it was believed that social networks were a panacea, that they would solve all business problems. The truth is that social networks will make you better reach your customers, but only through a well-developed strategy that takes
As a professional or business you may have experienced slowdowns in the pace of work or misunderstandings that led to increased expenditure of time and resources due to interactions between your sales and marketing teams. These “accidents” happen in all
What is the sales process of your business like? Do you base your methodology on the pitch of your sales people or on the needs of your customers? Due to the change in consumer behaviour, traditional sales techniques (also affected
Branding is the strategy that defines, differentiates and communicates the vision and values of your business. This is the logical evolution of what we used to know as the corporate identity of a company, in a world where consumption patterns
Imagine receiving a gift with fabulous wrapping, you’re fantasizing about what might be inside and how fascinating it would be to tear open the paper, but when you open the box, there’s nothing waiting for you. The box is empty.
The SEO positioning is the set of techniques that improve the location of the URLs of our website in the results pages (SERPS) of Internet search engines in response to the introduction of a search
Inbound marketing is a powerful methodology for finding your next customers online using the potential of the web.
If your company still relies on traditional outbound marketing based on interrupting users’ activities to display an ad, it is essential to
The website must be imbricated in the business culture and strategy, it must reflect what we are, what we want to be and how we will help our client to
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