The importance of inner dialogue in the sales process
14 crucial strategies for digital marketing in agritourisms
Olive oil marketing
How to improve the engagement of your patients on social media.
1. Show interest in the problems of your community.
Getting followers to interact, to give not only likes but also to comment and engage with the content is not easy. This is even more complicated if you do not show … Leer más
How to increase your ecommerce sales
1. Review the customer profiles of your business.
It is impossible to improve your ecommercer’s sales if you do not make an effort to understand the consumers to whom you sell your products, what their needs are and what motivates … Leer más
Engaging content if you sell software
When faced with an intangible product, it is difficult to make consumers understand its usefulness and its advantages over other similar software. For this, it is essential to carry out a proper content strategy that can nurture and guide consumers, … Leer más
Key characteristics of Generation Z in digital marketing
1. Who are Generation Z consumers?
All consumers are relevant and evolve according to the needs of the moment (e.g. the Covid-19 pandemic we have suffered and are still overcoming) setting consumer trends.
Holiday trends and how they affect post-Covid marketing
1. Holiday trends after the pandemic
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Booking.com’s latest research analysing booking data and shopping behaviour and feedback from its surveyed users has highlighted the importance of a number of points that affect consumers and from which the following trends … Leer más
SaaS digital marketing strategy to sell Software
One of the problems that SaaS companies have that perhaps other technology companies, let alone businesses in other sectors, do not have is that what they sell is an intangible product. This product is probably not unique in the … Leer más
10 tips to improve your SME’s email marketing strategy
1. Facilitate subscription in other channels.
Whether you can do email marketing depends directly on all the previous conversion opportunities that users have on the web (mainly), but also other channels such as social networks. Some of the traditional conversion … Leer más