Why create a loyalty programme for your SME?

1. Why does your SME need a customer loyalty program?
While it is true that we have experienced a boom in e-commerce in recent years, it is also true that the pandemic by Covid-19 has caused sudden changes in the … Leer más
The best strategies to increase online bookings in hotels

1. Analizar y optimizar tu web para la venta directa.
1. Analyze and optimize your website for direct sales.
The website is the sales channel that hotels should promote the most to increase their direct bookings. However, on many occasions … Leer más
Online marketing keys for hotels post COVID-19

1. The buyer persona review.
As we mentioned, one of the sectors most affected by the Covid-19 pandemic has been tourism. Not only have the limitations of mobility, meeting and seating capacity in establishments taken their toll, but also the … Leer más
Marketing and promotion in the olive sector

1. Why is digital marketing essential for the sector?
We are currently facing a historical moment that has drastically changed the buying process of many consumers. As you probably already know, online sales have been a large part of the … Leer más
Web design best practices for SMEs and designers

1. Demand and offer a pitch according to your position.
It may seem obvious, but the truth is that not all projects start with a good pitch. The rush and, sometimes, lack of communication can lead to omit a step … Leer más
How to benefit your SME with web analytics

Remember that web analytics refers in digital marketing to the process of studying the elements, techniques and tools that we use for a website to successfully meet marketing and sales objectives. The idea is that the time and resources you … Leer más
Get inspired. The most original web examples.

1. What are the keys to successful web design?
The design of your website will be essential to capture the interest of your potential customers, but first you must know what are the strategic keys to make the design not … Leer más
Marketing strategies for veterinary clinics

Fortunately, more and more pets are being treated as a member of the family. The attitude of most owners has changed for the better and, due to this new trend, more and more users are concerned not only about … Leer más
Main marketing strategies for beauty clinics

1. Principales canales de marketing para clínicas estéticas.
Para el desarrollo de las distintas estrategias de marketing, primero, es necesario saber cuáles son los canales más importantes en los que se van a desarrollar.
Digital marketing plan for veterinary clinics

1. Internal and external audit and analysis.
1.1. From the current situation.
The first step in creating a digital marketing plan for a veterinary clinic is the study of the current situation. And if we may say so: what a … Leer más