Marketing and online strategies can provide ideas on how to improve and benefit technology companies. For this reason, we present two online businesses that succeed with different marketing strategies, but that provide very interesting business concepts.
Are you seriously considering whether the content of your hotel website is adequate? Today you need a content strategy that meets the needs and expectations of travel consumers when they search on the Internet.
When creating content, we must not forget that it is real people who consume it. And Google has ways to determine if this content is relevant enough for our users. One of its content ranking factors is the TF-IDF formula.
Choosing the name for your hotel is a key decision to present your hotel brand in the tourism sector. Here are 10 steps to take into account to find the right name for your hotel.
Your clinic’s website is not the first thing a potential user sees on the Internet, users generally come to you through keyword searches entered into Google. And that’s where the rich snippets of your pages come into play.
Differentiating yourself in the healthcare industry is an arduous task for all clinics. The key to standing out is to send a message to your clients that truly defines your clinic’s goals and objectives. Find out how to start differentiating your clinic in this article.
Improve your marketing strategy by creating a corporate magazine for your hotel! Discover the benefits of having your own hotel magazine and some tips on how to work on it in our blog.
The meaning of the kaizen method, a Japanese movement to be more productive and orient our products or services more efficiently, is ‘every day better’. A work methodology that we should incorporate into our company’s practices.
A strong hotel website is what every hotel entrepreneur wants. One of the best strategies to strengthen the muscle of your website is blogging.
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