A hotel CRM prepared for the new data protection law

You probably already know about the GDPR,the new data protection law that will change the rules of the marketing game for organizations that in some way deal with the personal data of EU citizens.
The GDPR,the new data … Leer más
What you need to know about direct marketing for clinics | Amara

1. Personalized communications for your clinic’s direct marketing
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As we have mentioned, direct marketing consists of directing communications to a specific target, segmented according to criteria that we have decided in advance. Then, of course, the message (in … Leer más
How to add value to your email marketing campaigns

What are the steps of a value campaign?
There are TWO that you must follow, and we are not talking about the fact that you should only keep in mind two steps, but that you must remember the acronym TWO … Leer más
How to take advantage of trade fairs in the building materials sector

If, in addition, you participate as an exhibitor at a fair, you can: more easily get contacts from new customers, so you can more easily gain their trust by interacting face to face with them; contact new suppliers; offer all … Leer más
Put your technology marketing plan into action

If you have answered no to these questions, or if you are not clear about the answer to any of them, you urgently need to plan. Now is the time to put your marketing plan into action.
360 Marketing. How to create a successful multi-channel strategy.

The world of marketing continues to turn and concepts continue to evolve every day. The concept of 360 strategy is not from last week, but it is still fundamental today to create a successful marketing strategy. The ways in which … Leer más
How a loyalty plan in healthcare adds value | Amara Marketing

Think that a satisfied patient can become the best promoter of your clinic and help attract more potential clients. Because when your patients trust your brand and are pleased with the type of treatment they have undergone, there is a … Leer más
Get more contacts through your website

So once you get the traffic, thanks to your blog and your website, you need to invest in strategies that allow you to get contacts with whom to have a conversation. If you want to know how, pay attention and … Leer más
Know your customers. The customer’s journey in the clinic sector.

Thus, the purchasing process of the ideal consumer of a clinic will always be conditioned by more or less complex needs related to health (physical or mental) or to their appearance. be conditioned by more or less complex needs related … Leer más
How can LinkedIn improve your SMB’s marketing strategy?

Before we dive into LinkedIn, let us ask you a question. What are the objectives of your Inbound strategy? Take a look at the following list and mark which ones are yours… Leer más
