The 5 online marketing mistakes you should avoid in 2018.
How to position your website. SEO Cluster topics.
Positioning in search engines like Google while creating relevant content for our potential customers already involves work. On the one hand, we must follow the best practices for search engine optimization. On the other hand, we must create educational … Leer más
Growth Marketing for dental clinics
The Internet is within reach of almost everyone. And what is more important, within reach of your potential customers, right? For this reason you decided to create a website for your dental clinic, you carry out digital marketing campaigns and … Leer más
Social media plan III: analysis and results of your social media strategy
You may even be surprised to find that actions you thought wouldn’t work have finally been the ones to which your target has responded most favorably. And the other way around. By analyzing the results of your actions you will … Leer más
Steps to successfully implement a CRM project in hotels
1. Change of philosophy
First of all, if you are working in sales or marketing within the hotel you must bring about a change of philosophy. Working with a CRM in the hotel means betting on having a direct relationship … Leer más
Social media plan II. Budget and social media content plan.
Step 5. Social media plan budget.
This step is often included at the end of the process. Other professionals start with the budget, which is also very logical considering that, why fool us, normally you will be the one that … Leer más
User-generated content, important for your hotel’s reputation
Today we are dealing with a digital version of word of mouth, a version that we know as user-generated content (UGC) and that is as important to take into account as any of your other online strategies.
Do you know how to increase your ferry company’s online sales?
This ‘digital transition‘ includes several steps and elements that point in one direction: consolidating an online channel to boost sales. But it is not enough to create an attractive website, because it must be user-friendly and intuitive. And … Leer más
Do you know how to use workflows to get more customers?
And what does it consist of?
Lead Nurturing is known as the process by which we build relationships with our contacts, thanks to content that is relevant to them. In our case, every time we think of this concept, … Leer más
Differences between a CRM and an email marketing tool
What is a CRM?
If you have been with us for some time, you have probably heard us talk about CRM as the heart of your business. We think so because what other tool allows you to know … Leer más
