Tips for video marketing success on social networks

Traditionally, when they told us “video“We automatically thought of YouTube, didn’t we? In the field of social networks, this is still the queen of videos but with bigger competitors. In addition, and as part of the Google empire, … Leer más
What is A/B testing? Find your best version.

Fernández Coca: “The key is to feel like travelers”.

He has extensive experience in the publishing world with the publication of several books on design and production in web environments. Also has made illustrations that have become the image of large projects or companies, such as the pedagogical setting … Leer más
Big Data Marketing. More information for your digital strategy.

Questions that find their answer in Big Data, a fashionable concept among IT companies and especially in Big Data Marketing. But can only IT companies benefit from it? The truth is: No, there are companies like GroupM, one of … Leer más
There is still time to engage with your followers.

And this is demonstrated by the latest data on social networks collected by IAB Spain .
What is a prosumer? How to deal with negative comments

This term was born in 1980 by Alvin Toffler, American writer and futurist , PhD in literature, law and science, known for his discussions about the digital revolution. Among his books, The Third Wave stands out, where he defines the … Leer más
Downloadable content. The success stories of IKEA and Mr. IKEA. Wonderful.

And how do you get this lead? Offering on your website downloadable content or offers interesting enough for the user to fill out a form with their contact to get them. And you will already have in your database!
14 steps to record your hotel video

Now that you know that you need to make a video of your hotel, let’s analyze point by point the most important and essential steps you must take into account to record it. Ready?
Inbound branding, the new trend

Inbound marketing is a system to attract more leads, more customers and more revenue. It is a marketing methodology that does not interrupt customers with advertising messages, but delivers value at the right time. The secret is to attract and … Leer más
What is Lead Nurturing? Improve the relationship with your customers

In addition, according to the Hubspot platform, since the first visit to our site can take up to 30 days for this request for information to become a real sale, that is, if it actually happens. This is a great … Leer más
