Travel marketing blog

Every website is different and so is its audience. Each company has its own target and must know it perfectly. If you don’t know who you are addressing, how will you know how to communicate?

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 75% of consumers have recently confessed that e-mail is their preferred means or channel of communication with companies. You’re starting to see the importance of email, right? Well, you should know that the importance is even greater when it comes … Leer más

If you have a website where any user can find information about you and get your product or service, your company will be building a transparent reputation. This way, if you were to partner with another business that belongs to the … Leer más

More and more users are searching from their iPads or smartphones. The desktop computer is being relegated for many of the immediate queries. Google, in its 2015 survey data, noted a 50% increase in travel-related smartphone searches . And these … Leer más

Hotel metasearch engines, mobile apps, online travel guides… Can travelers be better informed today? Google has achieved this by launching this year the Google Destinations tool. As they say “a new way to plan your vacation”.

However, there is currently a lot of competition in the sector. Experience and travel consumers are spoiled for choice. And for them to select your site, you need to lay the foundations of a good online methodology and have a … Leer más

Today we tell you what designers say about the creation of a logo. You will then be able to assist in this process.